It's common knowledge that China has the fastest-growing economy in the world. What is not common knowledge is exactly how Western companies can gain a foothold and increase their profits by doing business inside this next great superpower.
Now, respected business journalist Ted Plafker has written a fully detailed, yet user-friendly, handbook on how individuals and companies can succeed in this challenging and often confusing environment. Sections include: Pinpointing the Top Emerging Markets, Laws, Rules and Regulations, Understanding Cultural Differences, and Sales and Marketing.
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"Probably the best guide to living and doing business in China. The author has been working in Beijing for The Economist since 89 and sums things up better than anyone else I've ever read. This is a must read for anyone going over there, even for business and it's a fast and engaging read." — Brigham (4 out of 5 stars)
"Probably the best guide to living and doing business in China. The author has been working in Beijing for The Economist since 89 and sums things up better than anyone else I've ever read. This is a must read for anyone going over there, even for business and it's a fast and engaging read."
" Quick and easy guide to China. Not the most complex or comprehensive, but a decent first guide. "
" not the best book, not the smartest book, not the most informative, BUT it is easy to read and doesn't drag, which i think is pretty darn good for a book named "doing business in china" "
" Fairly basic information on business in China, including legal business structures, cultural tips, how to use guanxi, etc. A good book for someone who has never worked and/or traveled to China. "
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