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Download Car Guys vs. Bean Counters: The Battle for the Soul of American Business Audiobook (Unabridged)

Extended Audio Sample Car Guys vs. Bean Counters: The Battle for the Soul of American Business (Unabridged), by Bob Lutz
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (216 ratings) (rate this audio book) Author: Bob Lutz Narrator: Norman Dietz Publisher: Tantor Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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In 2001, General Motors hired Bob Lutz out of retirement with a mandate to save the company by making great cars again. He launched a war against penny pinching, office politics, turf wars, and risk avoidance. After declaring bankruptcy during the recession of 2008, GM is back on track thanks to its embrace of Lutz's philosophy. When Lutz got into the auto business in the early sixties, CEOs knew that if you captured the public's imagination with great cars, the money would follow. The car guys held sway, and GM dominated with bold, creative leadership and iconic brands like Cadillac, Buick, Pontiac, Oldsmobile, GMC, and Chevrolet. But then GM's leadership began to put their faith in analysis, determined to eliminate the waste and personality worship of the bygone creative leaders. Management got too smart for its own good. With the bean counters firmly in charge, carmakers (and much of American industry) lost their single-minded focus on product excellence. Decline followed. Lutz's commonsense lessons (with a generous helping of fascinating anecdotes) will inspire readers at any company facing the bean counter analysis-paralysis menace.

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Listener Opinions

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 by Ryan | 2/19/2014

    " One of the mostly waited for books I have read and it is astonishing all of the factors that our auto industry had against them from our own Government Auto Unions and their own management that became more worried about Costs. Very eye opening and to the point. I highly recommend "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 by Phil | 2/13/2014

    " Lutz is outspoken but really whiney and often self-serving. Points about quality design and quality control well made, but the fact is, Toyota and Honda figured that out years ago, never stopped doing it, and that's why they outsold GM. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 by Barry | 2/10/2014

    " Somewhere there is book that discusses the soul of American business, the important guiding principles of economic success and how American companies have lost their way. It will provide insights for how to get us back on track with a deep and nuanced understanding of the business culture and relevant illustrative anecdotes. Wherever that book is, it is not between the covers of this one. Perhaps the book would have been better served by the title Bob Lutz vs. The Intellectuals: How I saved GM. The amount of time spent on what was, ostensibly, 'the point' could have fit into a single chapter and adequately summarised in single page. Disappointed would be an understatement. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 by David | 2/10/2014

    " Love the title and liked his struggle to get GM back to product/consumer focused company. His rationale for demise of US car companies (e.g. union, EPA/Washington, unfair foreign competition...) was very self-serving and counter-factual. He even gets into denying climate change. He should have focused more on his love of cars and wrote more about his stories in GM. "

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