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Download Car Guys vs. Bean Counters: The Battle for the Soul of American Business Audiobook (Unabridged)

Extended Audio Sample Car Guys vs. Bean Counters: The Battle for the Soul of American Business (Unabridged) Audiobook, by Bob Lutz
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (216 ratings) (rate this audio book) Author: Bob Lutz Narrator: Norman Dietz Publisher: Tantor Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: June 2011 ISBN:
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In 2001, General Motors hired Bob Lutz out of retirement with a mandate to save the company by making great cars again. He launched a war against penny pinching, office politics, turf wars, and risk avoidance. After declaring bankruptcy during the recession of 2008, GM is back on track thanks to its embrace of Lutz's philosophy. When Lutz got into the auto business in the early sixties, CEOs knew that if you captured the public's imagination with great cars, the money would follow. The car guys held sway, and GM dominated with bold, creative leadership and iconic brands like Cadillac, Buick, Pontiac, Oldsmobile, GMC, and Chevrolet. But then GM's leadership began to put their faith in analysis, determined to eliminate the waste and personality worship of the bygone creative leaders. Management got too smart for its own good. With the bean counters firmly in charge, carmakers (and much of American industry) lost their single-minded focus on product excellence. Decline followed. Lutz's commonsense lessons (with a generous helping of fascinating anecdotes) will inspire readers at any company facing the bean counter analysis-paralysis menace.

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Listener Opinions

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Ryan | 2/19/2014

    " One of the mostly waited for books I have read and it is astonishing all of the factors that our auto industry had against them from our own Government Auto Unions and their own management that became more worried about Costs. Very eye opening and to the point. I highly recommend "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Phil | 2/13/2014

    " Lutz is outspoken but really whiney and often self-serving. Points about quality design and quality control well made, but the fact is, Toyota and Honda figured that out years ago, never stopped doing it, and that's why they outsold GM. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 Barry | 2/10/2014

    " Somewhere there is book that discusses the soul of American business, the important guiding principles of economic success and how American companies have lost their way. It will provide insights for how to get us back on track with a deep and nuanced understanding of the business culture and relevant illustrative anecdotes. Wherever that book is, it is not between the covers of this one. Perhaps the book would have been better served by the title Bob Lutz vs. The Intellectuals: How I saved GM. The amount of time spent on what was, ostensibly, 'the point' could have fit into a single chapter and adequately summarised in single page. Disappointed would be an understatement. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 David | 2/10/2014

    " Love the title and liked his struggle to get GM back to product/consumer focused company. His rationale for demise of US car companies (e.g. union, EPA/Washington, unfair foreign competition...) was very self-serving and counter-factual. He even gets into denying climate change. He should have focused more on his love of cars and wrote more about his stories in GM. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Alicia | 1/30/2014

    " I made it through this book - barely. While the author respects design, the writing is terrible and he's a raving lunatic. His position on many topics is so biased, it undermines the validity of nearly everything else. I learned a lot about GM... maybe. Most of what I learned probably wasn't true. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Mike Ratner | 1/28/2014

    " An interesting, if extremely biased overview of the recent overhaul of GM. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Christopha | 12/25/2013

    " I spent a few years in the auto industry calling on GM and others. I can totally relate to what Bob is saying. I loved this book for its content and message, however the writing falls a little bit short, with too many sentences containing parenthesis. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Jim | 12/19/2013

    " interesting enough, a true believer "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Conner Wingard | 12/1/2013

    " You aren't going to agree with everything Lutz has to say, but that's the point. Lutz is informative, insightful, and funny as usual. Just take what he has to say with the usual handful of salt. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Chaitanya Kommidi | 9/24/2013

    " A decent read . Bob Slutz gives tells the 'other side of the story' pretty effectively .He almost had me convinced ! "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Peter Hermann | 9/22/2013

    " Nice from the gut memoir, and I've found many share Lutz's views on the problems GM (and others) have faced. A bit rambling. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 Cameron | 5/1/2013

    " Too much car jargon, not enough business sense. Honestly, a lot of this book came off as a guy complaining or poorly telling his story. No doubt he's got an interesting story to tell, but it didn't grab me. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Charles | 10/31/2012

    " Bob Lutz describes the broken design process at General Motors that resulted in low sales for passenger cars. Very good. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Robert Conway | 8/26/2012

    " This is a good book, especially for those of us who like cars and the process of creating them. Mr Lutz is the perfect guy to expose and explain the inner workings of corporate politics, very interesting ! "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Katherine | 7/28/2012

    " If you are interested in what happened at GM and other auto companies from 2001 to the meltdown in 2010, read this book. Lutz has been in the car industry for 30 years. He has definite opinions about how an automotive company should be run, and he expresses them here. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 Jeremy | 5/7/2012

    " This is just an awful book. I was up for an insider's view of the auto industry, and some play-by-play between the car companies, labor/management struggles et al. But Lutz is so cocksure so dismissive of so many things and people, he is thoroughly unreliable as a narrator. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Todd Downey | 5/2/2012

    " If you like cars and interested in the downfall of the American auto, you will enjoy this. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 g | 2/23/2012

    " Blah blah blah. GM used to suck. Now it's all better. Thanks to this guy? "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Frances | 9/3/2011

    " quick fast.. didn't read the full book... gave me a flavor how all big companies have issues. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Russell | 8/14/2011

    " Only 3 stars if you're not in the auto industry. He literally includes emails he wrote while at GM. I like his insight, although I don't agree with a lot of it. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Robert | 5/16/2011

    " This is a good book, especially for those of us who like cars and the process of creating them. Mr Lutz is the perfect guy to expose and explain the inner workings of corporate politics, very interesting ! "

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About the Author

Bob Lutz held senior leadership positions at General Motors, Ford, Chrysler, and BMW over nearly a half-century in the auto industry, culminating with his vice chairmanship of GM from 2001 to 2010. He is the bestselling author of Guts: 8 Laws of Business and Car Guys vs. Bean Counters: The Battle for the Soul of American Business. He lives outside Detroit.

About the Narrator

Norman Dietz is a writer, voice-over artist, and audiobook narrator. He has won six Earphones Awards and was named one of the fifty “Best Voices of the Century” by AudioFile magazine. He and his late wife Sandra transformed an abandoned ice-cream parlor into a playhouse, which served “the world’s best hot fudge sundaes” before and after performances. The founder of Theatre in the Works, he lives in Lancaster, Pennsylvania.