Publisher Description
We are in the throes of a revolution, yet most of us are so disorientated by the rapid pace of technological and cultural change that we find it difficult to understand what's going on. 50 Digital Ideas You Really Need to Know provides a clear path through the confusion and misinformation surrounding those technologies that, for better or for worse, are transforming the world we live in and even the sort of people we are.
Leading technology writer Tom Chatfield is a sure-footed guide to the seminal digital phenomena of our time, from the basic browsers that we use to surf the web and update our status on social networking sites, through to the implications for privacy of our permanently distracted world, to the culture jamming that is increasingly being used by protest movements in their clashes with traditional authority.
Whether exploring the deep web that represents well over 99 per cent of the Internet and remains inaccessible to most search engines, or the augmented reality that will soon change the very way we interact with the world, this is an indispensable road map for the inevitable journey towards a digital future. From malware to mashups; from spam to the semantic web; and from email to avatars, this book is essential listening for anyone who wants to understand the profound social and behavioural changes wrought by the emerging digital age.
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"Really great insight into the basics of the digital world, short but informative!"
—
Ariane (4 out of 5 stars)
About Tom Chatfield
Tom Chatfield is a freelance
author, consultant, game writer, and theorist. His first book Fun, Inc. was published to worldwide
acclaim in 2010. He has done design, writing, and consultancy work for games
and media companies, including Google and Intervox. He has spoken widely on
technology, media, and gaming at forums including TED Global, the Cannes Lions
Festival, the House of Commons, RSA, ICA, and the World IT Congress. A former
senior editor at Prospect magazine, he
has a doctorate from St John’s College, Oxford, and writes widely in the UK
national press, including for the Observer,
Independent, Sunday Times, Wired, New Statesman, Evening Standard, and Times
Literary Supplement.
About Kerry Shale
Kerry Shale is a Sony Radio Academy Award winner, a narrator of dozens of audio books, and an actor in films as diverse as Yentl and Welcome to Sarajevo. He won an Audie Award for his narration of Q&A.